Overview of MAARG Portal 2025 by Startup India
If you are running a startup and looking for help and guidance, then the MAARG Portal 2025 by Startup India is a platform you should know about. This portal is also called the National Mentorship Platform and is launched by the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry. MAARG stands for Mentorship, Advisory, Assistance, Resilience, and Growth.
India is one of the top countries in the world when it comes to startup growth, with over 82,000 DPIIT-registered startups and 107 unicorns. Startup India aims to support this ecosystem by encouraging innovation and entrepreneurship through programs like MAARG.

How the MAARG Portal Works
The MAARG Portal is being launched in three stages for smooth functioning:
- Phase 1: Onboarding Mentors
Over 400 expert mentors from different industries have joined to guide startups. - Phase 2: Startup Registration
Starting from November 14, 2024, startups can register and get mentorship support. - Phase 3: Launch and Mentor Matchmaking
This phase focuses on connecting startups with the right mentors using smart matching.
Quick Overview of MAARG Portal
Portal Name | MAARG Portal |
Managed By | Government of India (GOI) |
Purpose | Supporting Indian Startups |
Who Can Use | All Indian Citizens, especially startups & mentors |
Website | www.maarg.startupindia.gov.in |
Goals and Benefits of the MAARG Portal 2025
This portal has several important goals made to help startups grow faster and smarter:
- Provide sector-wise support and guidance throughout a startup’s life.
- Organize the mentorship process and connect mentors with startups that really need them.
- Track mentor and startup interactions effectively to make sure progress happens.
Using MAARG brings many benefits to startups and mentors alike:
- Access to expert advice and experienced mentorship.
- Easy connection with mentors using AI-based matchmaking technology.
- Options to connect via video and audio calls on a simple and user-friendly mobile interface.
- Appreciation for mentors who contribute to the startup ecosystem.
Looking for more government schemes? See the Startup India Seed Fund Scheme and the Credit Guarantee Scheme for Startups.
How to Register on the MAARG Portal
Follow these easy steps to register your startup or mentor profile on the MAARG Portal:
- Go to the official MAARG portal website https://maarg.startupindia.gov.in/.
- On the homepage, click on Startup Application to register your startup.
- Click on Create Account on the right side.
- Fill in basic details like name, email, mobile number, and password.
- Click the Register button to finish your signup.

Mentor Registration on MAARG Portal
- Visit the official MAARG website.
- Click on Mentor Application in the top menu.
- Click Create Account on the right.
- Enter the requested details and click Register.
How to Login to the MAARG Portal
- Open the official portal website.
- Click on Startup Application on the homepage.
- Enter your username and password.
- Or, login via Google by clicking the Google icon and entering your credentials.
- Click Login to go to your dashboard.
For women entrepreneurs, the Udyogini Scheme is another useful program supporting business growth.
Knowing about the MAARG Portal 2025 and how to use it can really help your startup journey. Make sure to register and connect with mentors who can guide you on the right path to success.